Social Marketing Certification Practice Exam 2025 – Comprehensive Study Guide

Question: 1 / 400

Which of these is an example of inclusivity in social media?

Using technical terms to appeal to experts

Using neutral language and correct terminology

Using neutral language and correct terminology exemplifies inclusivity in social media because it ensures that the content is accessible and understandable to a diverse audience. This approach recognizes that social media platforms cater to a wide range of individuals from different backgrounds, cultures, and levels of expertise. By opting for neutral language, the message becomes more welcoming and engaging, allowing for broader participation. Additionally, the use of correct terminology respects and acknowledges the identities and experiences of various groups, fostering an environment where everyone feels represented and valued.

Other choices do not embody inclusivity: technical terms may alienate those who are not specialists, content created solely for men excludes women and non-binary individuals, and visual content without captions disregards those who are hearing impaired or prefer textual content for better understanding.

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Creating content only for men

Focusing solely on visual content without captions

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